PowerPlay set for TV deal

PowerPlay set for TV deal

Acclaimed sports administrator Ken Schofield CBE has been named as the new Chairman of PowerPlay Golf, marking another significant step in the development of golf's new format. PowerPlay Golf has also announced that it will stage a press conference at The Celtic Manor Resort, City Of Newport, Wales, on Wednesday 13th April, at 1400 GMT. At the event, which will be streamed live on www.powerplay-golf.com and across the internet golf players news, PowerPlay Golf will unveil details of its new televised professional golf series, working together with international sports marketing giants IMG. Also to be revealed are the date, field and location for its opening event, details of a major global sponsorship deal, and the strategy to implement PowerPlay Golf at courses across the world. Ken Schofield commented: "Our research suggests that golf is ready for something similar to Twenty20 Cricket, which has given that sport a boost worldwide. We plan to take PowerPlay Golf global and to develop an exciting short form of the game that will not only appeal to TV audiences and broadcasters Latest Golf News of Martin Laird, but will also complement the long form of the game and will increase the amount of golf played around the world."